Creators

Creators are at the heart of Melee. The platform gives them a way to turn cultural relevance and audience attention into a sustainable revenue stream — without reputational risk or dependence on gatekeepers.

Why Melee is Different for Creators

• Permissionless → Anyone can launch a market, instantly. No approvals, no intermediaries.

• Fact or Opinion → Run classic prediction markets (e.g. Who will win the NBA Finals?) or opinion markets (e.g. Which K-Pop group is the best?).

• Monetization Built In → Creators earn a share of trading volume directly from their audience’s engagement.

• Aligned With the Internet → Markets live and die with the cultural moment, just like memes or viral content.

Benefits

• Direct Monetization Engage your audience in a positive-sum way. Instead of ads or sponsorships, markets themselves become a revenue channel.

• Viral Growth Loops Bonding curve mechanics create uncapped upside for early traders, incentivizing them to share and grow the market. This drives more volume — and more creator earnings.

• Creative Freedom No gatekeepers. Streamers, influencers, journalists, or community leaders can launch markets on anything their audience cares about.

• Reputation-Safe Creators don’t “take sides.” They simply provide the stage for speculation and debate.

Example Use Cases

• A streamer creates a market about the outcome of their next challenge.

• A pundit spins up a market about a breaking political story.

• An influencer tests audience sentiment with an opinion market on controversial or cultural questions.

Melee lets creators monetize the same way memes and viral trends spread in real time, at Internet scale.